Do you have an e-commerce business or planning to start one? If yes, this one is for you.
Curious about what will sell like hotcakes this year? Do you want a thriving business or are you happy about missing opportunities? This is why it is important to pinpoint the top eighteen items that are set to dominate e-commerce this year.
Ready to discover what are trending to sell? Let’s dive in!
18 High-Demand and Trending Products Categories To Sell Online
Electronics
In the digital era, customers are constantly on the lookout for innovative gadgets and devices. For example, smartphone accessories like mobile cases, chargers, screen protectors, etc., are quite in demand and are valued at billions of dollars. Another item that is catching up is the Surge Protector for charging multiple accessories.
Healthcare
In previous year, healthcare products like vitamin boosters, and supplements like Zinc capsules and Vitamin C supplements sold the most in the US on the online shopping cart platforms. For example, searches for ‘Magnesium Spray benefits’ rose by 300% on Google last year. Similarly, Amazon recorded high sales for Whey Protein Powder.
Skincare
Customers want premium beauty products that are ethically and sustainably made with zero testing on animals. Vegan products with hyaluronic acid and retinol are preferred for skincare. For example, Mighty Patch, a pimple patch is garnering top attention and likely to stay the same.
Baby Products
Safe, soft-to-touch and functional baby products continue to remain on the top in the e-commerce industry. For example, baby wipes from WaterWipes are gentle and best for rashes. Made from purified water and fruit extract, this has been the go-to for most parents in the West.
Clothes and Apparel
In this category, the demand for seasonal coats or jackets for outdoor activities has seen a rise on Amazon. Being a drop shipper or an affiliate could be a good business decision. In the footwear section, crocs seem to be the all-time favorite for customers nowadays.
E-Bikes
Electric bikes are another popular item, gaining traction in e-commerce. With annual sales growing at 10%, power-assisted e-bikes make commuting easy on all kinds of terrains.
Pet Supplies
As more people bring home pets, the demand for products the furry companions has been constantly rising. On Amazon, pet products like Dr. Elsey’s Premium Clumping Cat Litter occupy the top place for their odor and dust control features.
Outdoors
Products that make outdoor and fitness experiences better feature high in the e-commerce segment. For example, ice packs that help keep food fresh for longer periods are witnessing a peak, especially during holidays and festivals.
Video Games
As the gaming industry grows, more and more customers look to order and buy video games. Related to this section, Amazon reports that stereo gaming headsets are the new trend in the virtual world.
Cosmetics
Makeup items are trending big time this year. Shopify reported that lip stain products topped their charts in this category. There are reasons to believe that this product will continue to trend this year too.
Home & Kitchen
Customers today love products that help save time in kitchens and make their homes look sophisticated. This is a category that has remained in demand for years in e-commerce. Consider businesses in cookware, kitchen appliances, and home decor items for success.
Arts & Crafts
Not just for kids, arts and crafts have become favorite pastimes for adults too. That is why, it is a top business idea. Shopify reports that keywords like ‘crochet kit’ is searched almost 14,000 times every month and ‘pottery clay ‘ receives about 4,000 monthly searchers.
Perfume
Personalized scents continue to be in demand. People look for brands that are premium, trusted, and made from natural ingredients.
Wine
Customers are okay to experiment with wines that are not just vintage. They look to buy organic and natural wines. It doesn’t necessarily have to be from famous vineyards; they are ready to try premium wines from undiscovered regions too.
Toys
In this category, parents are ready to spend on games and activities that keep them busy and occupied. Thus, the demand for toys has witnessed spikes post Covid and the same trend is expected to continue this year.
Appliances
This is another competitive segment in e-commerce as appliances are known to make life convenient. Take the case of air conditioners, washing machines, vacuum cleaners, etc. The countertop icemaker has been one of the top products for Amazon last year.
Bedsheets
Searches for “linen sheets” have witnessed about 20,000 monthly searches. If this business idea appeals to you, you can enter the bedding niche and then add on other related items, like pillows, sleepwear, comforters, etc.
Musical Instruments
This category is also featuring well in e-commerce and is expected to do good this year too. This is because the love for music does not seem to be dying down anytime soon. The rise of podcasting and video streaming services has also impacted demand for good-quality audio instruments.
If you are serious about an e-commerce business, consider the products listed here to occupy the virtual shelves of your online store.
Contact online selling strategy experts at ChannelSale to setup seamless product listings and orders automation across marketplaces.